How Should Fashion Entrants to China Approach COVID-19 Rebound?

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LONDON — Everybody wants a slice of China’s booming luxury and fashion market, especially after the coronavirus put a stop to many businesses around the world.

It’s indeed fascinating to hear stories about how loyal Chinese consumers would queue outside Chanel and Hermès stores moments after the pandemic was contained and spend a record-breaking sum of money on high-price items, and how Burberry’s 100 limited-edition Pocket Bags in collaboration with Mr. Bags sold out within seconds on his WeChat mini-program.

McKinsey predicts Chinese consumers will account for 40 percent of the world’s luxury spending by 2025, but the growing demand is likely to be trapped in the country until 2021 due to pandemic disruptions. Because of this, China’s retail market is expected to overtake the U.S. and become the world’s largest as early as this year.

But the reality is far

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Zilingo Cuts 12% More Jobs as Online Fashion Shopping Plummets

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Zilingo Pte, a fashion tech platform backed by Temasek Holdings Pte, has cut an additional 12% of its total workforce as it extends cost-cutting measures to deal with Covid-19 fallout, according to a blog post.

The latest cuts come on top of a 5% headcount reduction around April. The company helps small fashion outlets across South and Southeast Asia get online, market and deliver their goods, but it said the coronavirus outbreak has already led to a quarter of those businesses closing doors.

To rein in its own costs, Zilingo is downsizing marketing, sourcing and support teams in the U.S., Australia, Singapore and Indonesia. The leadership book profits team is taking a 30% pay cut, most employees will shift to working from home at least part of the time and some regional offices will

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These Brands Don’t Want Your Black Friday Business

This Black Friday, as brands slash prices! and trumpet the best deals! and big savings!, one company is taking a very different route. Sneaker brand Allbirds is actually increasing its prices. 

Every product will be $1 more expensive on Friday, with all the extra money raised going to Fridays For Future, the climate movement founded by Swedish climate activist Greta Thunberg

“Black Friday deals may satiate momentary desire,” Allbirds said in a statement, “but their impact on the planet is a lot more long-lasting.”

The move may seem an act of self-sabotage, but a spokesperson for the company ― which spotlights its environmental credentials ― told HuffPost, “Our hope is that one small price increase can spark a conversation about the larger environmental issues facing the fashion industry and beyond.” 

Black Friday is traditionally one of the year’s biggest shopping days. Online sales last year totaled $7.4 billion

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Amazon is a having a Prime Day-level mega fashion sale this week

This sale is a fashion-lover's dream.
This sale is a fashion-lover’s dream.

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Each and every day, we here at Reviewed track down the very best deals Amazon has to offer. Today, you’re in for an extra special treat, however, as the online mega retailer’s first-ever Big Style Sale of Summer has arrived.

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What is The Big Style Sale?

A Prime Day of sorts for fashion lovers, this massive savings event will not only offer deep discounts on pieces from the company’s own in-house labels, but impressive price cuts on a slew of top-rated brands, including Cole Haan, Columbia, J. Crew Mercantile, Kate Spade, Tommy Hilfiger, Vera Bradley, Reebok, Ray-Ban and

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