Would you rent your clothes? The fashion editors test the best services

“Come inside and buy nothing”, reads the invitation on the window of the newest shop on London’s Carnaby Street. It’s a shop, but not as we know it – because it’s a pop-up shop from Rotaro, the fashion rental service. Meaning that while none of the candy-coloured dresses from Stine Goya, Rixo and Rotate displayed on the other side of that window can be purchased, they are available to rent.

Welcome to the rental revolution, happening now at weddings, birthday parties and big nights out all over the UK. The founders of leading rental platforms say that after a difficult year, summer 2021 looks as if it could be their breakthrough season. That’s thanks to shifts in attitudes toward consumption, heightened awareness of sustainability issues – and a few high-profile fans. Fans like Carrie Johnson, who wore a rented Christos Costarellos gown on her wedding day last month, and whose

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Manhattan’s Fifth Avenue Mired in $200 Million Retail Rent Fight

Not long ago, major fashion brands were willing to pay ballooning rents just to have a store on Manhattan’s Fifth Avenue. Now the world-famous shopping strip has transformed into a battleground between landlords and tenants seeking a way out of pricey leases.

It’s a side effect of the pandemic that’s plagued New York for more than a year. The foreign tourists who were Fifth Avenue’s lifeblood before the lockdown are gone. So, for the most part, are the office workers who might have stopped at a store while hustling by. Boarded-up spaces and “For Rent” signs are multiplying.

The few merchants looking to sign new leases are demanding deep discounts. Some that have been there all along — such as the National Basketball Association, Valentino and Marc Fisher — are embroiled in legal battles with their landlords over unpaid rent.

Along a roughly 20-block stretch of Fifth Avenue, the handful

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