Most e-commerce companies got a massive boost in 2020. Etsy, Shopify, and Wayfair saw their share prices jump 100% or more in the past year due to an increased demand for online shopping. One e-commerce business actually saw significant headwinds in 2020: Revolve Group (NYSE:RVLV). The fashion retailer saw sales and revenue decline, even though it was at a clear advantage versus its brick-and-mortar competitors.
This sounds like a setup for a short pitch, but fear not, the headwinds Revolve Group faced in 2020 should turn into a major tailwind in 2021 and beyond. Here’s why the company is primed to do so well this year, and why forward-looking investors should have it on their radar.
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2020 results
Revolve Group sells high-end fashion apparel focused on millennial and Gen Z women. All of its sales come from online sources, with