What will happen to the action in shopping apps now that we’re on the verge of losing that COVID-era fig leaf — the face mask? It’s a good question, and there is data to draw upon.
PYMNTS’ latest Provider Ranking of Shopping Apps reveals spry agility in the apps of the top names in app eCommerce heading into summer 2021. While some ties have been broken and some names have changed, the rankings speak well for app-based buying writ large.
Let’s see what’s transpired since we met in this space a month ago.
The Top 5
How do they do it? Up against the world’s worthiest competitors, yet somehow the SHEIN fast-fashion app holds that No. 1 spot as if they’d made a deposit. Amazing story (for another time).
To illustrate SHEIN’s David and Goliath resilience, at