Fashion & Shopping
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Arvind Fashions sells ‘Unlimited’ business to V-Mart; management explains deal rationale

Rosa S. Alexander



a store filled with lots of stuffed animals


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Arvind Fashion has announced divestment of the assets of its ‘Unlimited’ business to V-Mart Retail in an all-cash transaction for about Rs 150 crore. The company said it had decided to exit this business and will now focus on growing the high-conviction focus brands.

On this transaction, Shailesh Chaturvedi, CEO of Arvind Fashions said, “It is largely offline shop transaction where 74 of our stores of ‘Unlimited’ business have been transferred to V-Mart an all-cash deal. These are largely stores in south and west of India where V-Mart is not present currently and we realise a full book value in this transaction of close to Rs 150 crore.”

Arvind Fashions wants to revitalise its high conviction brands which include US Polo Assn, Arrow, Flying Machine, Tommy Hilfiger, Calvin Klein and Sephora, etc.

Meanwhile, Lalit Agarwal, CMD of V-Mart Retail explained the rationale of the deal from

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Fashion & Shopping
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The 30 best products to shop at Bloomingdale’s in 2021

Rosa S. Alexander

There’s no better time to romanticize your life. And by romanticizing your life, we mean putting on a cute sundress and heels, parading to Bloomingdale’s to pick up the freshest fashion finds, and walking out of the store with your chin up and a little brown bag in hand.

Or, you can take our shopping advice to shop online. We spoke to Bloomingdale’s Fashion Director for Accessories and Beauty, Marissa Galante Frank, who spilled the tea on her favorite trending items to shop for during late summer and early fall.

“I work with product from the inception phase in the market all the way until our customer sees it in in our stores and online,” Frank told The Post, with seven years of in-house experience under her belt. “The process starts with trend forecasting, where my team and I outline key stories and our vision for the upcoming season, and

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Fashion & Shopping
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Four most common things kids like to play with!

Rosa S. Alexander


If you are struggling to find out what you should give your kid or what he would like to play with, then you are not the only one! Parents from all over the world literally go through many questions before buying a toy because they don’t actually know if their kids will love it or not. So what is the solution to this problem? Well, we will take a look at the things that most of the kids generally like. This will surely help you pick any of the options and sort out your problem.

But before we check out what those everyday things or toys are, do not forget to check the reviews about toy brands from where you are planning to buy the toys. If you don’t, then you might have to face the consequences that you would like to avoid. 

Four general toys every kid loves to

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Fashion & Shopping
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Behind the Clothes of the Industry’s Guilty Pleasure Watch, ‘The Bold Type’

Rosa S. Alexander

“The Bold Type” premiered in 2017 and ever since has been one of the fashion magazine world’s guilty pleasures. Is it in any way a realistic depiction of what working in media is like in this day and age? Not in the slightest. But that’s precisely what makes it such a fun watch — right down to the clothes. The show follows three best friends and colleagues at Scarlet magazine, which is based on Cosmopolitan magazine (Cosmo’s former editor in chief Joanna Coles was involved in the show’s development). Kat, Jane and Sutton each develop their own senses of style over the seasons, and for the fifth and final one, costume designer Mandi Line was tapped to bring it all home.

“There’s only so much reality in ‘The Bold Type,’” Line admits. “As far as clothes, you have to get a little aspirational.”

More from WWD

Line was in the

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